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By
Stephanie Parsons
CarPrices.com |
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It's one of those bad guys with the collective conscience in "Star Trek: Next
Generation," isn't it? Or is it the language of those weird Teletubbies? No,
no, it's the little furry creature from that movie "Gremlins"? Hey wait, those
are Gremlins. Hmm...
Wrong on all counts (and the guessing must be stopped). The Borgward is a car.
German industrialist Carl F.W. Borgward, the creator of the Borgward, started
his car-producing days in the mid-1920s with a simple three-wheel vehicle, the
Blitzkarren. Though its name means "lightning cart," the Blitzkarren was
anything but lightning fast. This first vehicle was primarily for use in his
factory, though other small companies also found use for the 280
kg-load-carrying vehicle.
During the mid-1930s, Borgward produced his first "real" car, the Hansa 1100.
This two-door, all-steel sedan progressed into the six-cylinder Hansa 1700 and
2000s. From 1939 on, the 2000s were the first of Borgward's cars to carry his
name on the grille.
With the emergence of World War II, Borgward's attention was turned to mass
producing trucks and artillery vehicles for the war effort. He still was able
to produce a small number of Borgward 2300s, though the war movement allowed
mainly for war production.
Due to his involvement with the war effort, Borgward was imprisoned for almost
three years, until the middle of 1948. Nearly one-third of his 8,000 employees
had been brought under his employment illegally from the Soviet Union. His
imprisonment, along with the casualties of war, brought destruction to his
factory.
With his release from prison, Borgward once again gained control of his
company. With raw materials in short supply and under the control of the Allied
Forces, Borgward formed three companies -- Borgward, Lloyd and Goliath -- to
acquire three times the amount of supplies.
In 1949, the first new post-war German car was introduced: the Borgward Hansa
1500. Following this were the three-wheel Goliath 750 and the Lloyd LP300, also
known as the Leukoplastbomber (the "Band-Aid Bomber"). In 1954, Borgward
produced his dream car for the 1950s: the Isabella.
The production of the Lloyd Arabella in 1960 brought loss to the company.
Following this loss, a recession hit the Borgward company, and the Bremen City
Council appointed BMW as the new controller of the company. Brought up on
bankruptcy charges (actually, he did pay all of his creditors and never did go
bankrupt), Borgward was forced to sell his car machinery to Mexico. Other
production plants popped up in Argentina and Brazil, Surbaja in Indonesia and
Manila in the Philippines.
Borgward died in 1963, after the loss of his company. Production of the Mexican
Borgward came to a halt in mid-1970.
Though production has ceased, the love for these cars still lives on. Borgward
enthusiasts span the globe. Check out what some Borgward fans have to say:
"Borgward products are a very impressive and important part of German
automotive history. Borgward cars were the avant-garde in the automotive
mainstream of the 1950s, and Carl F. W. Borgward was not only a rugged
individualist, I think he was the most creative car constructor and
manufacturer that Germany had in the early time after World War II.
"Borgward built microcars and trucks, smart compact cars, like the Goliath
1100, and sporty family sedans, like the Isabella TS; he created luxury cars
with air suspension, racing cars and lots of progressive prototypes. Borgward
was able to realize things, while Mercedes-Benz or Volkswagen still talked
about the same problems. An example: a team of only 36 persons constructed the
legendary Isabella! And the evolution of the whole car, which became a
worldwide success, took only 13 months.
"Even today, Borgward means creativity, spirit, speed, flexibility and best of
all: You can feel this by driving an Isabella, Arabella or even Hansa 1100.
Today, I would like to buy a new car, which represents those ideas. Nobody
wants to sell this car to me, so I have to drive my classic Borgwards." --
Christian Steiger, a Borgward owner and enthusiast. He lives in
Ludwigshafen, Germany, and owns four Borgwards: 1958 Isabella TS Sedan, 1958
Goliath 1100 Sedan, 1960 Lloyd Arabella and 1961 Hansa 1100 Station Wagon.
Steiger works as an automotive journalist.
"I am fortunate enough to have three Borgwards. They have been somewhat of
a part of my heritage since when I was a youngster. My folks had two of them.
As I was growing up, we had a Combi Wagon and a TS Sedan. The Combi Wagon
proved to be one of the very best cars our family ever owned." -- Jeffrey A.
Wilson, a Borgward owner and enthusiast. He currently owns a burgundy red
1957 Isabella Sedan and two 1958 TS Isabella Sedans.
"My father once owned a red Borgward Isabella. This car had left fond
memories implanted in my mind. The agent here on the island at the time was a
company named Bradshaws Garage. The car was brought sometime, I believe, in the
mid-1960s. Right now the only Borgward still in tact is an Arabella, which ran
until about six years ago. There were also a couple of the six-cylinder jobs
here, but I don't recall what type it was as I was very young at the time... I
have fond memories of driving in a Borgward, one of the greatest cars ever
built." -- Hal Corbin, a Borgward enthusiast living on the island of
Barbados in the Caribbean.
"I have a selection of approximately 64 Borgwards, Goliath, Hansa Lloyds and
Arabella cars and wagons. Also a good selection of new and used parts. I
bought my first Borgward in 1964, which was a 1960 Hansa 1100 Combi and since
then, kept adding to the fleet. During this time I have also owned many other
makes of cars, but none that I have enjoyed as much as the Borgwards. I have
hardly come across anyone that has had a bad word for them. Anyone that has
owned an Isabella regrets that they sold it; many wish they still had them.
Everywhere you go, people come up and admire them and tell you about the ones
they owned or knew someone that had. I hope to enjoy my Borgwards for some
time yet. I think what I like most is that they are very reliable and very
nice to drive. Happy Borgwarding..." -- Dave Saunders, a Borgward owner
and enthusiast.
"My father was in Aden (South Yemen) in 1956, and he had a real dilemma
regarding a car purchase. Should I buy a Simca or a Borgward? I, as a
10-year-old boy, thought the Borgward was so superior, but alas, Dad bought a
Simca, which he really enjoyed. But years later, he told me that he should have
bought a Borgward. The sad thing was that both cars vanished." -- Doug
Grant, a Borgward enthusiast.
"The Isabella Coupe is the only car I have ever heard my wife say anything
positive about." -- Joe Marusak, a Borgward enthusiast.
And for more Borgward information, contact one of the following clubs:
Borgward Owners Elite, Texas. Web site:
members.tripod.com/~grupoii/Borgward.html. Contact: Thomas R. Hall at leongtz@tubacero.com.
Borgward Owners' Club, New York. Web site:
members.tripod.com/~CALBORG/index.html. Contact: Gregorio Zarco at zarcoff@prodigy.net.mx.
Eastern & European Vehicle Owner's Club, New Zealand. Web site:
webnz.com/apeacock/eevoc/. Contact: Chris Peacock at eevoc@hotmail.com.
Borgward Club of South Africa. Contact: Graham Davies at bdavies@mweb.co.za.
Borgward Car Club Of Australia. Contact: Anthony Ramadge at jewel@lavalink.com.au.
Swedish Borgward Club. Web site: www.borgward.nu.
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